Wednesday, 22 July 2015

MBA in Luxury Brand Management in India




The luxury Industry is one of the most dynamic, challenging and rapidly growing sectors in the world. A large number of global luxury brands such as Burberry, Louis Vuitton, Tod’s, and Gucci entered India around the turn of the century. Brands such as Hermes, Christian Louboutin, Missoni, Emilio Pucci, and Roberto Cavalli have also expanded their retail operations to India recently after realizing India’s immense potential. Driven by the brand-conscious youth, the luxury market in India is likely to grow at over 20 percent every year and is estimated to be US $ 14.72 billion by 2015.

High economic growth has witnessed corresponding boom in luxury goods sales, this has increased the demand for highly competent luxury professionals who can take up key positions such as marketing, retail Operations, merchandising & buying and other related areas in the luxury sector. MBA in luxury brand management course has been designed to explore and learn about the luxury industry and its management strategies. Students will learn the fundamentals of disciplines such as marketing, branding, pricing and business strategies and consumer behavior, etc. relevant to the luxury industry. The course covers a wide range of topics, including knowledge of luxury products, marketing trends and brand management. This degree is a perfect choice if you enjoy working with high-end clothing, accessories and foods. This program will also train you for future work in the management of employees, products and entire companies. Courses are usually offered in several formats that include lectures, direct readings and internships to apply your skills to real life settings. The benefits of earning an MBA in luxury brand management extend far beyond your paycheck. This degree will create opportunities to work inlocations around the world, as well as with international co-workers and companies. This degree will increase your knowledge of luxury brands and your own creativity as well.

The cost of earning a luxury management advanced degree depends upon the school you choose. It is best to check with the school of your choice for detailed information about tuition and fees.
Once you have earned your MBA in luxury brand management, you will have opportunities to work in a variety of positions located around the globe. Graduates often have lucrative careers as product managers, business communication managers, traveling retail managers and marketing consultants. You may even have the opportunity to work as a senior vice president of fragrance or spirits companies. Other positions include strategic planning and research for some of the most well-known clothing, fragrance and cosmetic companies on the planet.
Careers in luxury brand management in India are
·         Luxury Brand Manager
·         Luxury Marketer
·         Luxury Store Manager
·         Luxury Shopping Consultant
·         Publicity and Luxury PR Expert
·         Luxury Buyer and Merchandiser

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