The luxury
Industry is one of the most dynamic, challenging and rapidly growing sectors in
the world. A large number of global luxury brands such as Burberry, Louis
Vuitton, Tod’s, and Gucci entered India around the turn of the century. Brands
such as Hermes, Christian Louboutin, Missoni, Emilio Pucci, and Roberto Cavalli
have also expanded their retail operations to India recently after realizing
India’s immense potential. Driven by the brand-conscious youth, the luxury
market in India is likely to grow at over 20 percent every year and is
estimated to be US $ 14.72 billion by 2015.
High
economic growth has witnessed corresponding boom in luxury goods sales, this
has increased the demand for highly competent luxury professionals who can take
up key positions such as marketing, retail Operations, merchandising &
buying and other related areas in the luxury sector. MBA in luxury brand management course has been designed to explore
and learn about the luxury industry and its management strategies. Students
will learn the fundamentals of disciplines such as marketing, branding, pricing
and business strategies and consumer behavior, etc. relevant to the luxury
industry. The course covers a wide range of topics, including knowledge of
luxury products, marketing trends and brand management. This degree is a
perfect choice if you enjoy working with high-end clothing, accessories and
foods. This program will also train you for future work in the management of
employees, products and entire companies. Courses are usually offered in
several formats that include lectures, direct readings and internships to apply
your skills to real life settings. The benefits of earning an MBA in luxury brand management extend
far beyond your paycheck. This degree will create opportunities to work inlocations around the world, as well as with international co-workers and
companies. This degree will increase your knowledge of luxury brands and your
own creativity as well.
The cost of
earning a luxury management advanced degree depends upon the school you choose.
It is best to check with the school of your choice for detailed information
about tuition and fees.
Once you
have earned your MBA in luxury brand management,
you will have opportunities to work in a variety of positions located around
the globe. Graduates often have lucrative careers as product managers, business
communication managers, traveling retail managers and marketing consultants.
You may even have the opportunity to work as a senior vice president of
fragrance or spirits companies. Other positions include strategic planning and
research for some of the most well-known clothing, fragrance and cosmetic
companies on the planet.
Careers
in luxury brand management in India are
·
Luxury Brand Manager
·
Luxury Marketer
·
Luxury Store Manager
·
Luxury Shopping Consultant
·
Publicity and Luxury PR Expert
·
Luxury Buyer and Merchandiser
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